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USUE students visited HEINEKEN’s Patra brewery
April 20, USUE students of groups TD-16 (1,2) and MAP-15 under the guidance of associate professors of the Department of Commerce, Logistics and Trade Economics Svetlana Tsaregorodtseva and Gleb Savin went on excursion to Patra brewery of HEINEKEN.
The students were told about the world history of brewing, about gastronomic subtleties of a combination of a drink with various dishes and how brewing developed in the Urals. As HEINEKEN, specialists noted, such excursions are very popular: over a year the plant is visited by more than 3,000 people.
During the excursion, the students saw visited technological workshops, became acquainted with modern technologies of beer production, filtering and bottles filling, and learned about the marketing and commercial activities of the company.
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