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Textbook for universities «Enterprise Economics»
Ural State University of Economics issued a textbook for universities “Enterprise Economics" in the year of its 50th jubilee. This work is unique by the interaction of two universities – USUE, the Plekhanov RUE, and leading practitioners of a large employer - NPK Uralvagonzavod. The team of authors has enclosed in the book the experience accumulated for years of work. The richness of the data made it possible to build a practice-oriented system of knowledge, which will give the reader an opportunity to get a complete picture of an enterprise's economics.
An enterprise is an inalienable participant of market relations arising in the market of goods and services, capitals, production, and labor resources. The discipline "Enterprise Economics" is the base for economists of all specializations and areas. Its study is possible only at the intersection of theory and practice, based on the real experience of the enterprise. Otherwise, the competitiveness of both individual specialists and entire organizations would be threatened.
The training of economists aimed at the profitability of an enterprise in the existing market economy is an important and time-consuming process where the quality of knowledge plays an important role. The textbook examines not only economic but also social, managerial, investment, information, organizational, and marketing aspects of the enterprise's life. The book provides methods and rules for working with resources, risks, and opportunities. In addition, the presented system of knowledge makes it possible to form a complete picture of the discipline for readers. The cooperation with NPK Uralvagonzavod enabled the use of real experience as examples, tasks, and cases for greater visibility and focus on important points. Ultimately, the study of the discipline will determine the viability of an enterprise, the quality of products created, and high income of employees.
The information presented in the book will give managers everything they need to localize active staff at the company, to address the issues of applying innovations, high-performance machinery and technologies, and rational use of resources.
The textbook, which has become the accumulation of educational and methodical publications prepared by authors in different years, is intended for students, postgraduates, and university professors. Its structure and content are developed in accordance with the federal state educational standard of higher education.
